Managing and developing a small business requires mastery of a wide range of skills, from customer relations and marketing to legal, accounting and organizational aspects. Numerous websites and software applications provide invaluable assistance in these areas, helping to save time and improve business results. Discover our toolbox of 18 digital tools for small and medium-sized businesses.
Three useful tools for drawing up a business plan
Even before setting up a company, it's essential to draw up a business plan to ensure the viability of the project, and to convince partners and investors.
Enloop
Enloop 's software automatically creates a business plan, free of charge, based on information about the company's project.
Fisy
In Excel format, Fisy is a software package specialized in helping you build the financial part of your business plan.
Foresight
The Foresight platform enables entrepreneurs to create their financial business plan using templates adapted to all sectors of activity.
Three effective tools for customer relationship management
The acronym CRM (Customer Relationship Management) is used to designate software specialized in customer relationship management. It is used to optimize the various facets of customer relations, from marketing to sales and customer service. There are many different types of CRM, including the following three.
Streak
Streak integrates with the entrepreneur's Gmail inbox, transforming the mailbox into a full-fledged CRM application.
Pipedrive
Pipedrive CRM focuses on sales. It enables you to control the entire sales process, manage prospects and track the results of your sales teams.
NoCRM
noCRM software is particularly well-suited to small businesses, enabling them to optimize their sales prospecting.
Two valuable applications for legal documents
Running a business requires drafting legal documents, whether for example general terms and conditions (GTCs), contracts or the RGPD privacy policy. There are several online tools to help you avoid mistakes.
Editioneo
The Editioneo website lets you draw up legal documents validated by lawyers, in compliance with French or Belgian legislation, depending on the company's domicile.
Legalstart
The Legalstart platform assists entrepreneurs with a wide range of procedures, from setting up a business to closing it down.
Two payment solutions
There are various online payment solutions for small businesses.
Stripe
Stripe supports payment by credit card, Stripe digital wallet, automatic payment for subscriptions and international payments.
PlayPlug
The PlayPlug payment solution is dedicated to SMEs. It offers both online sales and in-store payment services.
Two billing software packages
Invoicing is an accounting obligation that requires rigorous monitoring. Estimates and invoices must include a certain number of legal details to comply with the law. There are several time-saving software packages available.
Henrii
Henrii' s free software lets youedit quotes and invoices, send reminders in the event of non-payment, and track sales.
Sellsy
Quotations, invoices, automatic reminders, tracking of collections: Sellsy is not only an invoicing software, but also a complete CRM.
Two practical communication tools
Communication and social networking are other essential aspects of running a business, and can be very time-consuming. To save time, you can use a variety of online tools.
Canva
The free online Canva software makes it easy to create visuals, whether for posters, flyers, website banners or social network posts.
Buffer
Social network management is simple with Buffer: it lets you schedule the simultaneous publication of posts on different social networks, avoiding the need to navigate between several interfaces.
Two essential project management tools
To facilitate internal communication and optimize project management, there are a number of free online tools available. If you had to choose just 2, Trello and Asana are among the essential tools in this field.
Trello
In the blink of an eye, Trello lets you visualize the various tasks to be carried out, set deadlines and monitor project progress via an intuitive, ergonomic control panel.
Asana
The Asana online platform for dividing a project into different tasks assigned to several team members.
Two solutions for sending newsletters
Newsletters help build customer loyalty, communicate regularly about offers and increase traffic to the company's website. The newsletter needs to be visually appealing and published at regular intervals. Several tools can help you achieve this.
Mailchimp
Mailchimp not only enables you to design and send newsletters automatically, but also to track various indicators, such as newsletter open rates.
Sendinblue
With Sendinblue, you can automate the sending of newsletters and SMS, integrate a chat service on your website, or create online forms and Facebook ads.